To ensure its goal of increasing demand for U.S. beef is met, the Beef Industry Long-Range Task Force recently unveiled its plan for 2021 through 2025. The long-range plan establishes a common set of objectives and priorities to ensure the long-term prosperity of the beef industry. “We want beef to be the protein of choice, and we want the entire U.S. beef industry to be trusted and respected for its commitment to quality, safety and sustainability,” Kim Brackett, leader of the task force and a rancher from Idaho,… Read More →